An advertising and marketing copywriter with 18 years’ experience, Caroline forms part of Honesty Design’s copywriting resource.

Starting her career at London advertising agencies including WCRS, HHCL & Partners and Ogilvy & Mather, as a freelance copywriter Caroline now also works with design, digital and integrated agencies and directly with clients. Her diverse experience means she does both conceptual/creative advertising work and more writing-based copywriting.

Caroline has worked for clients ranging from SME’s and entrepreneurs to companies such as IBM, Orange, BMW, BA, RBS, lastminute.com, Channel 5 and Land Securities. She has been a Design & Art Direction judge (‘copy for design’ category) and awards include Eurobest, Aerial, Grocer Magazine and Florida ADDY.

A love of food (Caroline is delighted at having a Michelin-starred chef as a client) is counteracted by contemporary dance and jazz dance classes.